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For the love of URLs

The author, Daniel Hartley
Daniel Hartley
Reading time: 1 minute

URLs are at the frontline of information architecture.

URLs are often the first contact someone has with your website.

A thoughtfully constructed semantic URL:

  • Is easily read and interpreted
  • Lets people know what to expect (and creates expectations)
  • Lets people know whether a site is trustworthy (from the protocol and domain)
  • Is easily converted e.g. to speech
  • Hints at other content, resources or functions
  • Saves time and resources lost through navigation
  • Can be bookmarked
  • Can be shared
  • Can be edited or hacked
  • Enables people's preferences to be captured and analysed
  • Helps bots discover pages (either directly or via a sitemap)

Published: Sun May 26 2024

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